We are a boutique PR and communications agency for tourism firms looking to develop in the Latin American markets.

We navigate the world of communication with a strong commitment to conservation and sustainability. Our mission is to help you uncover what makes your brand unique and to articulate your story through engaging content that resonates with consumers. We are here to be your storytellers, crafting the attractive narratives that capture attention and inspire connection.

About Us

C O C Ō is the project behind decades of experience, passion and hard work led by their founders, Tania Popovic and Federica Visconti in the tourism industry. Reaching out the right consumer is key within markets and worldwide context in constant change.

We will be the voice that understands your needs, effectively communicates, and positions your brand among travelers in our region. Our goal is to connect with potential clients efficiently and positively through a tailored strategic media plan for each stage of your journey.

Directors

Directors

Federica Visconti

Fede has more than 20 years of experience in the hotel representation sector, counting with a vast knowledge in the field and long-lasting relationships within the industry.
Her passion for the unforgettable experiences that holds every trip led her to develop a community of colleagues and partners that shares her personal values and bridged several brands with potential consumers. She always believed in the importance of the storytelling, the key of knowing what to communicate and how to do it. The importance of the single moment or the right opportunity to show the best of each brand or product according to each market interests.

Tania Popovic

Tania is a well-known and respected member of Latin America’s travel community, having spent the past 20 years leading sales and marketing efforts, building strong relationships with high-end consumers, luxury travel agencies, exclusive media players, and top travel suppliers. Tania has always acknowledged the importance of establishing strong bonds with the press and media, ensuring her clients maintain high profiles in prestigious outlets like Forbes, Marie Claire, Vogue, Harper’s Bazaar, CNN, etc.. while also attending major global tradeshows such as Remote, ILTM Cannes, ILTM Americas, Emotions, and more. Now, in this new stage of her career, she’s expanding further by launching COCŌ alongside Federica, making it the ultimate channel for this process of growth.

Team

Team

Sofia Suarez

With over a decade of experience in luxury and lifestyle publishing, Sofía has developed significant expertise in the industry. As the former Head of Advertising and Branded Content at a leading magazine publisher, she built connections with prestigious brands and media outlets across Latin America and Miami. Prior to this, she worked as a manager at a renowned agency in Buenos Aires.
After living in Europe and the United States since 2021, she is now back in Latin America. From all of her locations, Sofía has been helping businesses expand their reach in the Spanish-speaking market. Her experience, combined with her international perspective and diverse background, makes her a valuable asset to the COCO team.

Thayana Nunes

Thayana Nunes – With extensive experience in journalism and press relations, Thayana has worked as an editor for major Brazilian news portals, covering entertainment and culture. As executive multi-platform editor for CNN Brazil, she led a team focused on travel and gastronomy, and as editor-in-chief of Joyce Pascowitch Magazine, she specialized in lifestyle and the luxury market. Her work as a journalist brought her relationships with press professionals and target audiences, as well as her experience in creating tourism-oriented stories. Thayana also has international experiences, working as a concierge at Mohegan Sun, Connecticut, one of the largest casinos in the world, in the United States, and in retail in Barcelona, Spain.

Services

Our team work together with you to understand your needs and your expectations.

Our aim is to reach your potential clients through a dedicated action plan specially designed for you.

We will position your product top of mind within the right travel community.

Our main goal is to build long-standing positive rapport with the people who matter, including customers, employees, investors or the public-at-large.

Our job is very wide, from creating awareness, positioning brands or changing negative perceptions.

PR

We create connections with relevant media, editors, journalists and content creators in the travel industry.

CONTENT

We develop press releases, articles and engaging content tailored for lifestyle and travel media.

Events & Press Briefings

We organize events, press trips, presentations, and press briefings to promote tourism firms.

Media Monitoring and Analysis

We track media coverage and analyze brand perception, providing detailed reports on results.

STAY IN TOUCH

@coco.latam

+54 9 11 6831-6520

info@cocolatam.com

Argentina / Uruguay